5 Tourism Customer Processes That Should Be Mobile-Friendly By Now

If you’re running a tour or activity business then you’re probably already busy enough without having to handle all sorts of customer service processes manually. If you don’t have these five processes available to your customers on their mobile device by now, then it’s time to consider the benefits for your business. You could be saving time, money and energy, and improving your customer service at the same time! 

Finding your business

If you don’t have a mobile-responsive website that’s easy to navigate on a smartphone, then it’s time to get with the times. Google insights have shown that 94% of leisure travellers switch between devices as they plan or book a trip, and 85% of leisure travellers decide on activities after arriving at their destination. Most people will take their phone or tablet device on holiday. By optimising your website and marketing for mobile, you can maximise awareness of your tours and activities.  

Booking your activities and tours

Mobile booking ability is critical in 2020 and beyond, particularly if you want to make the most of on-the-day and last-minute bookings. Criteo’s Flash Travel Report in 2018 found that up to 80% of last-minute bookings are made on mobile devices. There are a variety of options for mobile booking software available, including Rezdy, Bookeo, FareHarbor, PeekPro, CustomLinc and RTBS. 

Signing liability waivers

Signing a services waiver is a necessary step for most adventure travel activities and tours, but many operators are still relying on paper-based waiver forms – and suffering delays and extra costs as a result! With Wherewolf it’s now easy to have guests sign a digital waiver via QR code, a direct web link or even as a completely automated process through integration with your booking software. And great news – Wherewolf Lite is free for up to 400 waivers per month.

Checking in

Checking in for a tour or activity shouldn’t involve a pen and paper. All of Wherewolf’s paid plans enable your guests to check in via a beautifully branded digital registrations and waiver app. If they’ve completed their waiver beforehand they can simply select their name and check in, or if they’re a walk-in or haven’t completed the waiver they can complete it right there on the iPad. You can try the slick check-in experience for yourself right here.

Providing customer feedback 

Customer feedback is invaluable for building your business success, but who has the time to manually send out feedback requests? Wherewolf’s paid plans include the ability to automatically send follow-up emails following your tour or activity, so customers can easily send through their responses while they’re relaxing on the couch. 

Making your customer processes mobile-friendly might seem daunting at first – but with the right booking and waiver solutions that speak to one another you can create an incredibly smooth and enjoyable customer process and make your life easier to boot.

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